Monday, October 19, 2009

You Simply Can't Rely On Anyone Else to Help You Succeed in the Business of Bodybuilding and Fitness

By Skip La Cour
Six-Time National Champion
Success Coach

The most common misconception many aspiring bodybuilders and fitness competitors have is that, when they become good enough, they will be automatically paid for what they've accomplished with their physiques. Many stars-in-the-making bank their hopes and dreams on the nutritional supplement companies.

This is a HUGE mistake and one that will waste a lot of your precious time and energy.

There are outrageously differing opinions as to the value bodybuilders and fitness competitors think they offer the supplement companies and what those companies actually feel they are worth.

“Expect nothing!” is what one giant supplement company executive said to me. “Bodybuilders and fitness competitors come to me all the time expecting to get paid a lot of money without doing anything for it. When a bodybuilder joins a supplement company, they should expect nothing!“ These are very powerful words, aren't they?

Another supplement company president shared basically the same point-of-view with me a couple of years later. “Bodybuilders and fitness competitors are not like professional athletes and will NEVER get paid like they are! Skip, that's just not the way the business works,” he said.

My guess is that the majority of bodybuilding and fitness competitors have no idea they are viewed this way.

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